Frederick Boutry | GUSMENGUSMEN
All Articles by Frederick Boutry


GUSMEN features for the first time Jonas Huckstorf, the young and dynamic photographer and video-maker that moved us with his sweet determination. You can feel Jonas’ inner motivation in his way to aesthetically…


Jeep Renegade: Fun Unleashed

  The Renegade is Jeep’s new baby SUV. This car is also Fiat Chrysler Automobiles’ first compact crossover with proper off-road ability, with a variety of trim levels and a choice of powertrains….

The Lexus Hoverboard: It’s here

The Lexus Hoverboard: It’s here

Lexus has finally showcased its hoverboard in action in a new video after teasing it last month. The video shows professional skateboarder Ross McGouran and a few others riding the hoverboard in a…

illy: The Taste of a City – hosted by coffee capital Trieste

A Cutting-edge multimedia exhibition conceived as a geographical and thematic extension of the expo and its coffe cluster, showcasing Trieste and its role as the capital of coffee through history, economics, tradition, lifestyle…

Peugeot 108: It’s Nippy, Easy to Drive and Fun in the Sun

It’s nice when teamwork pays off. The new Peugeot 108 is one of the new city car trio from Peugeot, Toyota and Citroen, as Peugeot did with the model’s predecessor, the 107. This…

Land Rover Discovery Sport: A Stylish, Spacious and Versatile SUV

The new Discovery Sport is an extension of the Discovery model line, all styled similarly with cues to the big Range Rover, but differing in size. Aimed straight at the Audi Q5 and…


Lisbon By Jean-Paul Masse de Rouch

OMEGA Seamaster Diver 300M ETNZ

In anticipation of 35th America’s Cup, the sporty timepiece commemorates the brand’s support of Emirates Team New Zealand. OMEGA has long supported the able yachtsmen of Emirates Team New Zealand and the Seamaster…


Bell & Ross FighterJet-Inspired BR 03-94 Rafale Watch

Inspired by the history of aviation and its technological advances, Bell & Ross collections pay homage to the key periods in civil and military aviation from 1900 to the present day. The military…

Exclusive Promo Mix ” Animal Park – Ibiza Pride” by Daniele D’Alessandro

Let’s rock Ibiza for Pride weekend! You’re in a sweaty need for some warm-up vibes. Daniele D’Alessandro, the most upcoming Dj & Producer from Milano, gives us the chills with this promo mix….


Barbour x White Mountaineering Summer 2015

For this Summer 2015 heritage British brand Barbour have joined forces with Japanese outerwear brand White Mountaineering for a special collaboration. Including variations of the classic waxed cotton jacket, shirts, raglan-sleeve blousons, shorts…

Saint James celebrates its 250th Anniversary with a Special Blend: Cuvée 1765

Saint James Rum is celebrating its 250th anniversary this year with a special commemorative bottling, a host of festivities on its home island of Martinique. Saint James Rum is one of the oldest…

Rando-cueillette@P.Domeyne - ADDET05 (1)

Hautes Alpes: A Complete Change of Scenery

Image source: Hautes Alpes Tourism Board

Janet Returns to Her Roots on New Song: ‘No Sleeep’

Janet Returns to Her Roots on New Song: ‘No Sleeep’

Janet is back. Seven years since her last album, the pop icon returns with her new single “No Sleeep.” Produced by longtime collaborators Jimmy Jam and Terry Lewis, the sultry jam finds Janet…

SWEATY PRIDE – MY PLEASURE – Saturday 4th July

Image source: My Pleasure

‘Back to the Future’ Hoverboard yet by LEXUS

 Back to the Future, eat your heart out. The year is 2015, and Luxury automotive brand Lexus has created what it claims is the world’s most advanced hoverboard ever developed.    The Lexus…

A*MEN UlLTRA ZEST: a Burst of Invigorating

The saga of the A*Men hero from Thierry Mugler continues as time goes by with the arrival of the limited-edition A*Men Ultra Zest. It is a new, fresh and colorful creation to accompany…

ANIMAL PARK – IBIZA – Friday 10th July

Ibiza’s pride celebrations in 2015 will take place 8–12 July. One of the highlights will be the ANIMAL PARK Party held at the Benimussa Zoo on Friday 10th July. A collaboration by promoters…

Capture d’écran 2015-06-14 à 13.16.57

Marseille By Jean-Paul Masse de Rouch

Text and photos: Jean Paul Masse de Rouch

Mercedes-Benz GLA 45 AMG (X 156) 2013

Mercedes Benz GLA: Compact Crossover with Responsive Handling and Dramatic Styling

The Mercedes Benz GLA is a slightly difficult model to understand, and this requires some explaining. The GLA is the Mercedes-Benz equivalent of the BMW X1, Range Rover Evoque and Audi Q3, a…

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