Due. was founded in 2012 by Indre and Linas, fashion lover and photographer from Lithuania.
Since then the label has released series of digital printed fashion items using satellite image captures of earth.
Brand collections are a visual representation of the urban chromatisms mixed with a beauty of the nature. Prints feature landscapes of all kinds around the globe – from glaciers to deserts to rivers and islands. Collaboration with different artists is their future plan.
Advanced method of digital printing is used to transfer the details and colors onto the garment. It reserves the soft natural feel of the fabric, while producing bright and vivid. The fabric is specially treated and pre-washed, so the colors won’t fade and the garment will not shrink.
Due. ambition is to create and develop a lifestyle brand through the production of desirable products. Marrying the improbable and finding beauty in the nature is part of the design ideology. Lightness, youth, simplicity, beauty, traveling – these are the concepts that are mixed together.