Innovation and tradition unite amid a bold and stunning spectrum: Ferragamo Eyewear presents “Rainbow,” a special eyewear introduction inspired by one of the most celebrated creations in the Ferragamo archive.
The patent for the original, iconic Rainbow shoe dates back to 1938, with its cork wedge covered with multi-color suede. Innovative in both material and shape, it was designed by Salvatore Ferragamo for American actress Judy Garland in a bold array of colors. Although it was a far cry from the linear style of the 1940s, the shoe quickly became a must-have which encapsulated Ferragamo’s extraordinary talent for combining color and cutting-edge design.
The new “Rainbow” sunglasses draw on graphic design and extensive production techniques, pairing an aviator frame with bold, special “tattoo” style lenses which feature a digitally printed, full-color horizontal design.
The rich color palette includes four variations in daring tones, featuring different patterns, taking the design to the next level. The Shiny Silver/Mint and Shiny Gold/Antique Rose versions have stripes on both the upper and lower parts of the lenses, while the Shiny Silver/Azure and Shiny Gold/Petrol versions only have stripes on the upper part – with a special lens gradient treatment applied back to front, from dark at the bottom to light at the top.
With “Rainbow,” Ferragamo Eyewear is writing the next chapter in a unique story that merges expertise, creativity and memory.
Available now from Salvatore Ferragamo boutiques and select retailers.