Rado DiaMaster Power Reserve: Beautiful Avant-Garde Design
Rado is known in the watchmaking world for its avant-garde designs and unexpected use of cutting-edge materials. The new DiaMaster Power Reserve now lets…
Fashion
Fashion – GUSMEN – Lifestyle Magazine for the Liberated Man.
TOM FORD Private Eyewear Collection FW 2017/2018
Tom Ford expands his Private Eyewear Collection, an exclusive collection of optical frames and sunglasses made with quality materials, including genuine water Indian buffalo…
ARKET shop in Brussels just opened
Arket just opened its first store in Belgium, last 15 September. The Brussels store is located at Avenue de la Toison d’Or 15, one…
MANNED : Lounging in Belgian Style
MANNED, the men’s collection of Belgian company JellyCoe, continues to evolve, season after season and is gradually carving out a niche for itself in…
Fred Perry Men’s Authentic FW17 // Tailored Sportswear
Tailored sportswear pushes typical sportswear boundaries; mixing highbrow with lowbrow. It’s a cultivated clash of cultures, where untailored garments are reworked with pinstripes in…
Versace Versus FW17 Campaign: the New Sub-Versus Community
VersusVersace presents the new FW17 Campaign shot by Ben Toms. Eight young creatives unite, capturing the energy of new generation subcultures, breathing inclusion and…
Oxbow Fall-Winter 2017
The Fall-Winter 17 collection from Oxbow is keeping its sportive yet stylish image. Laidback looks together with innovating prints and fabrics make a getaway…
Bell & Ross Vintage Garde Côtes: The Sea Rescuer Watch
Bell & Ross has a passion for the military world and its codes. Since its inception, the watch company has considered those who serve…
Brazilian Label Ellus by Christiano Madureira
Brazilian label Ellus is celebrating Its 45th anniversary this year. This shooting has been made for the excellent magazine “Made in Brazil” Models: Filipe…
Clarks Originals’s Trigenic Evo: the Future of Footwear
Clarks is a British institution that shows no signs of waning. In fact, the company which was founded in Somerset back in 1825, by…
Timberland’s Radford & Goose Eye: A New Classic is Born
Winter is coming and Timberland comes out with one of the most anticipated release of the year. Imagine a timeless classic with a contemporary…
Reebok Classic Presents Club Workout : A Seamless Blend of Iconic Reebok Style
Reebok Classic have sandwiched the Club C and Workout together to form a new hybrid design that is heavily optimised for a modern lifestyle….
Ben Sherman Campaign AW17: Spirit of Mod
AW17 inspiration is drawn from iconic British music legends, at a time when style and originality represented the true spirit of being modern. We…
Versus by Versace Admiralty Chronograph: Sporty and Impressive
The XL case is made distinctive by the carbon fiber-effect texture of the top ring and dial. The top ring also features small plates…
GUESS Underwear FW17
The GUESS FW17 Underwear collection calls to mind an enchanting dream and an alluring night time atmosphere with retro influences, always echoing the brand’s…
HS17 Björn Borg Riviera Collection
Summer is just around the corner, which means that it’s time to start making plans for your epic summer wardrobe. The Björn Borg Riviera…
CHANEL’s Campaign Film Starring Pharrell Williams
Pharrell Williams has made history by becoming Chanel’s first bag campaign male model. In a short promotional film, the super-producer can be seen treating…
Ben Sherman: Sixties Pool Party SS17
The Sixties Pool Party revisits 1960s poolside style with brand DNA touches for the modern man. The collection features a hand-drawn British Hawaiian floral…
Nike’s Latest Video: the Power of Love
Nike’s latest spot sees a number of sports digitized into a series of flickering neon-colored animations. Directed by Luca Finotti, the video is a…
Diesel SS17 Advertising Campaign: MAKE LOVE NOT WALLS, a film directed by David LaChapelle
Diesel is the latest brand to jump on the political bandwagon in a new campaign that urges people to ‘make love not walls’. The…