ABSOLUT Vodka produced nearly 4 million absolutely unique bottles, whereas not a single one of the bottles is the same as any other bottle from the collection.
The liquor brand has always been at the forefront in introducing creative collaboration efforts from a range of artists, but in this particular project, ABSOLUT has decided to take the artistic reigns. Using a mix of 38 different colors and 51 pattern types, applied through splash guns and color-generating machines, each bottle produced was ensured that it would look one-of-a-kind.
Check out the behind the scenes footage to learn more about the production of ABSOLUT Unique.
ABSOLUT Unique bottles are available now for purchase worldwide.