swatch

Pop It Up with SWATCH

Where does time go to? According to the new Swatch POP Collection, a zillion different destinations. These eye-catching watches have pop-out heads with a…

SWATCH x OLAF HAJEK

There’s one watch-maker that keeps on turning up the heat. The SWATCH revolution has began and it was no surprise ever since it started…

Valentine’s Delights

For some harebrained but for most by far a long awaited celebration. The one of Love. We focused on two objects with contradictory aesthetics,…

SWATCH Summer Buzz

Vivid colors and exuberant mood is the new summer sensation. SWATCH launches the Psychedelia Print wrist-watch. Image source: Swatch

SWATCH: It Was 30 Years Ago!

The watch that changed the world was born 30 years ago. March 1983, the first 12 models made their debut. Looking back now, they…