In the world of men’s skincare, the Epoch range by Nu Skin stands out not just for its efficacy but also for its commitment to the planet. Celebrating its 25th anniversary, Epoch has redefined skincare with its unique blend of ethnobotanical ingredients and eco-conscious packaging, making it a frontrunner in sustainable beauty.
Epoch has always been about more than just skincare. Its roots lie in the rich traditions of indigenous cultures, harnessing the power of plants used for centuries across the globe. From the Baobab Body Butter to the Glacial Marine Mud, each product in the Epoch line is a testament to the brand’s dedication to blending ancient beauty rituals with modern skincare science.
Green Packaging, Big Impact
Nu Skin’s commitment to sustainability is evident in its packaging innovations. The Eco-Pac tubes, made from bio-resin derived from sugarcane, are a breakthrough in eco-friendly packaging. By avoiding traditional plastics, these tubes significantly cut down carbon emissions by 79% to 95% per tube. This switch not only reduces the brand’s carbon footprint but also positions Epoch as a leader in sustainable beauty solutions.
The tubes feature a unique flat cap and a strip that dispenses the product, further reducing plastic use by 8%. This innovative design earned Epoch the Spark Design 2020 Award in the packaging category. Additionally, products like the Epoch Baby Hibiscus Hair and Body Wash and the Epoch Blemish Treatment feature tubes made from post-consumer recycled plastic, supporting a circular economy.
- Baobab Body Butter: This product is a standout, with a vanilla-colored Eco-Pac tube and a formula rich in macadamia nut oil and shea butter. It’s a nourishing treat for the skin, and every purchase supports Nu Skin’s Force for Good initiatives in Malawi and Burkina Faso, aiding in the conservation of baobab trees and supporting local communities.
- Glacial Marine Mud: This clarifying mask is sourced responsibly from the Canadian Pacific coast, offering over 50 beneficial minerals and trace elements. It exemplifies Nu Skin’s commitment to sustainable extraction and continuous replenishment of natural resources.
A Celebration of Sustainable Skincare
Epoch’s journey over the last 25 years is more than just a success story of a skincare line; it’s a narrative of commitment to both beauty and the environment. As men become more conscious of their skincare choices and their impact on the planet, Epoch stands as a beacon of how personal care and environmental responsibility can go hand in hand.